Metrics That Don’t Disappear: How to Effectively Measure Your Snapchat Efforts

We are currently entering the wild west of Snapchat, uncharted territory that marketers love to compare to the early days of Facebook and Twitter. When we throw those big network names into the mix, we can start to get pretty excited about what Snapchat can do to further bolster our ongoing social campaigns. Snapchat may … Continue reading Metrics That Don’t Disappear: How to Effectively Measure Your Snapchat Efforts