The days of sharing experiences, both good and bad, are long gone. Today, people just go online and check reviews of any product or service that they are desirous of purchasing.
Similarly, people check out hotel reviews before booking into one. The same applies when you are planning to visit a new place. Suffice to say, digital media has the supreme power to make or mar business reputations. Hence, the evolution of social media in e-commerce can no longer be denied. Continue reading “Evolving Role of Social Media in E-Commerce”