UPDATE: A Look at SumAll’s New Interface with The SumBudsman

Jacob here, aka “The SumBudsman,” this time, to re-introduce you to another perspective of SumAll that will be taking effect in the very near future. Whether you’ve been a SumAll customer since our humble beginnings in 2011 or if you signed up yesterday, we want to let you know that SumAll is going to get a face (and brain) lift really soon.

It’s been about a year in the making and something our entire team is very proud of. We want to give you ample time to get acclimated to the new interface before the switch goes permanent, so come along with me as we “test drive” this new perspective.
Read on …


So Long, Heartbleed Bug

As most of the internet knows, two days ago the terrifyingly named – and medical-sounding – Heartbleed Bug was discovered.

Why it’s called this I’m not sure – I’m not an internet doctor. But the gist of it is for over two years now there’s been a hole in the security that keeps user’s data protected that has affected the majority of websites. Read on …


How We Boosted Sign Ups 20% with One Website Change

If there’s one thing I’ve learned from a decade spent doing growth hacking and conversion rate optimization, it’s that sometimes little things make a big difference.

Take the long time trend of adding “beta” to software logos, for example. Read on …


Timing Is Everything. Post Smarter Right Meow.

To satisfy everyone’s appetite for information on when they should be posting to social media (and their intense love of cats), we recently added LinkedIn to our golden hour infographic.

We scoured the internet looking for the best times to post to the most popular social media networks and collected all the information into this printable infographic. Enjoy. Meow. Read on …


Shirk Your Social Media Cult, Avoid the Echo Chamber

Echo chamber. It can conjure many different feelings with varied conclusions. For some – probably kids, mostly – it’s a cave you yell into and hear your own voice on repeat. For others, it’s the notion that political views duplicate, repeat, and grow without any outside input.

The buzz-wordy term has also become enmeshed in other spheres, typically blogs and news media that tend to take a story and repeat it, unrelentingly and without prudence. One step further, we have the social media echo chamber: your like-minded “friends” post an article, you re-share, and it bounces around your friend-group like a superball in a 200-sq.ft New York City studio apartment. As the Buzzfeed and Upworthy ethos gets remixed and re-blended then poured in everyone’s cups primed for the “Kool-Aid,” it’s never been more important to break from of this line of thinking. Read on …