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Streamline Your Social Media Reporting: A Case Study with Social Sesame

Social Sesame is a social media marketing agency located in Calgary (Alberta) Canada. Social Sesame helps small to medium-sized businesses across a variety of industries with their social media strategy, ideation, and community management (scheduling, posting, and community building).

In addition, they offer a range of courses from “LinkedIn how-to” to general social media tips. The goal of Social Sesame is to help businesses optimize their social media strategy to fill business goals and objectives. Continue reading “Streamline Your Social Media Reporting: A Case Study with Social Sesame”

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The “Perfect Analytics Solution”: A Case Study with DeVito/Verdi

Meet Mallory

Mallory Johns is the Social Media Director for DeVito/Verdi, a full-service advertising agency located in the heart of Manhattan.

With a variety of national clients ranging from Tribe Hummus to Gold Toe Socks, DeVito/Verdi is a mid-size agency competing with some of the largest advertising companies in the world. As the point-person for the social media side of the business, Mallory uses Facebook, Twitter and Instagram to both promote client content and manage brand communities. Continue reading “The “Perfect Analytics Solution”: A Case Study with DeVito/Verdi”

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Know Your Social Media Audience: A Case Study with L.A. FOODIE

Meet Drew

Drew Hubbard is Owner and Chief Strategist at L.A. Foodie, a content marketing brand with over 100,000 social followers.

L.A. Foodie is on a mission to showcase the vast and evolving city of Los Angeles through food. But they don’t consider themselves food critics. Rather, they support the local food community of Southern California by curating photos, videos, podcasts, and all sorts of great content around the food they love. Continue reading “Know Your Social Media Audience: A Case Study with L.A. FOODIE”

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Increasing Instagram Engagement: A Case Study with New York Live Arts

Meet Katie

Katie Jennings is the marketing manager for the internationally recognized performance art theater, New York Live Arts.

Based in the heart of Chelsea, New York Live Arts brings together artists and audiences from around the world. Katie is in charge of coordinating all their marketing efforts, including special campaigns that highlight individual shows and performers. Continue reading “Increasing Instagram Engagement: A Case Study with New York Live Arts”

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