According to Bizness Apps, word-of-mouth recommendations are the most valuable form of marketing, and that makes sense! I can’t tell you how many times a friend told me about something they loved, and I subsequently bought it myself to love it just the same. Continue reading “Small Businesses and Micro-Influencers: Little Guys Coming Together to Do Big Things”
Spring Cleaning for Small Business Marketing
Flippin’ finally: it’s SPRING! And I don’t mean a random day in February when the mercury hits 75° and I leave the house in my Tevas. The weather is slowly but surely heating up, flowers are blooming, and your business is due for some spring cleaning. Continue reading “Spring Cleaning for Small Business Marketing”
Why Your Small Business Should Go to a Trade Show
By now, your small business has settled into its routine: you’ve got customers, you’ve got sales, you’ve got a secure sense of self and that you’re not a failure even though your bully in middle school once told you so. Continue reading “Why Your Small Business Should Go to a Trade Show”
How to Write Hugely Successful Product Descriptions
In most cases, the product description will be the first and only line of marketing you have with a customer and will need to include everything you need to be able to sell your products to your customers. Continue reading “How to Write Hugely Successful Product Descriptions”
Small Business Social Media Plateaus: What to Do When You’ve Peaked
It happens to the best of us: you’re on the up and up, your business soaring to new heights on social media, and then… radio silence. New followers are slowing down. Sales aren’t increasing. You’re asking yourself, am I doing something wrong? Continue reading “Small Business Social Media Plateaus: What to Do When You’ve Peaked”