Your site is up, your product is ready to go, and here you sit, like a shopkeeper behind a counter, at your computer awaiting your first customer. Congratulations! The hard part is over… or is it?
Whether you’ve been in the game for a while now, or this is your first few steps into the small business world, you might have already considered advertising for your store. And it might scare you! You’ve put all this time and money into the infrastructure of your store, and now you’ve got to spend more time and money?